We love to win. And we appreciate recognition and praise for our work in media clips, social media posts, focus groups, and industry awards, but can only truly assess our effectiveness by measuring differentials between treatment and control groups, or election results that correlate with our targeting.
As evangelists for empirically-informed best practices, Moxie has helped pioneer protocols for testing persuasion and mobilization mail in controlled experiments since 2010; and we have been honored with an Expy Award by the Analyst Institute.
Get in touch to learn more about how we can test your strategy and creative approach, and build a targeting model to maximize cost effectiveness for your mail program.
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